By Cherie Bennett, Natural Definitions I love what I do and I am always looking to add treatments and upskill to ensure that I give the best outcome to my clients. I recently embarked on a course for advanced permanent eyeliner training, where I upskilled to the latest eyeliner technique with Nadia from Beauté Elite…

By Tania Gough, Principal and Owner of Beauty Academy South East The expert in anything was a beginner once… When I was 8 years old, I asked my Mum ‘Mummy, what do you call a lady who puts makeup on people?’ She replied ‘That’s a beautician darling’. That was when I decided I was going…

BY EVE OXBERRY After more than two years, Professional Beauty London made a triumphant return to ExCeL London on October 17–18.  22,323 professional trade visitors streamed through the doors over the two days to reconnect with the industry face to face and to discover the latest products, brands and trends.  This year, for the frst…

By Amanda Pauley With more beauty salons launching silent appointments to help clients with their mental health, we explore whether the quiet treatment concept is here to stay. Have you heard? Beauty salons up and down the country are now giving clients the silent treatment, but it’s not quite what you think. The quiet time concept – where clients can…

We are excited to announce the official launch of The Image Directory. Wanting to raise standards within this largely unregulated industry The Image Directory was born out of the idea of creating a professional platform and search engine for the hair, beauty, fitness, holistics and aesthetics industries. Our experience of training beauty professionals means we…